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“Naomi for Haiti” Lotus Evora auctions for $500.000

Posted by Kamleshwar Bhatt On February - 23 - 2010

Naomi For HaitiYou must know about London Fashion Week where Fashion for Relief Charity apace Week proves that fashion goes beyond beautiful faces and gorgeous bodies. Recently, many sources had reported on a tie-up between Lotus and supermodel Naomi Campbell on a special project called “Naomi for Haiti,” where Lotus will auction off eight special-edition 2010 Lotus Evoras with all the proceeds going to relief efforts directly in the devastated country of Haiti.

At the London Fashion Week for £320,000 ($500,000 approx.), the first of the eight “Naomi For Haiti” Lotus Evoras was auctioned and was bought by Naomi Campbell’s boyfriend, Vladimir Doronin. The special edition Evoras wearing a dynamic color scheme also bear a Haitian flag emblazoned on the two doors with the words “Naomi for Haiti” accompanying it.

The remaining cars also would be up for auction until 28th of February 2010 with the highest bidders to be announced by Naomi Campbell at the Lotus press conference on the 2nd of March at the Geneva Motorshow.

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